Image. Marketing. Advertising.

 

Three things you can’t ignore when owning or running a business.

 

Corporate Identity

 

How we identify ourselves and how we identify with others is very important. It can make or break relationships. But what about how we portray our business? Corporate Identities and branding reel the customers in, it’s the first “message” you send out to the public and this message has to have some good bait dangling on the end of the line. Your corporate Identity should portray exactly what clients can expect from you, your company and your employees…professionalism, quirkiness, knowledge, quality, power, structure. Building a good corporate identity is done through professionalism, passion and innovation. That’s where the Webhouse Group comes in.

 

Social Media Marketing

 

As of 3rd October 2013, there are 500 million People use Facebook, twitter has a reported 232 million users and LinkedIn has reached 300 million registered users since April last year, so if you haven’t jumped on the social media bandwagon yet, best you let Webhouse get you rolling straight away! With the numerous benefits of an online social media presence (Increased brand recognition, more opportunities to convert, better search engine rankings) you would be doing you and your company a favor by letting us create and or manage or both, your preferred social media accounts.

 

Search Engine Optimization

 

We all want our companies to appear on the first few pages of Google, we want our companies to stay there too, even if the end-user has tweaked his search terms slightly. Wikipedia explains SEO or Search Engine Optimization as the process of affecting the visibility of a website or a web page in a search engine’s “natural” or unpaid (“organic”) search results. Here at the Webhouse Group we pride ourselves in our SEO abilities and results. With increased traffic, brand awareness and better ROI, SEO is not a cost…it’s an investment.

 

Google Ad Word Campaigns

 

Google AdWords is paid advertising or pay per click (PPC) advertising on Google, which means, when someone types in your key words in the search bar, your ad will pop up in the organic search results and you only pay if they click on it and go through to your website. A big benefit of Google AdWords is that YOU decide how much you want to spend daily or monthly so it’s very cost effective. You can measure and analyze exactly which key words are working for and which ones need work or need to be changed. Here at Webhouse, we will sit with you and decide on the best key words for your company and set up your Google Ad Words for you, with you deciding how much you would like to spend. So you can sit back and relax while we manage the campaign for you and your ads.